
Why Most Dealership Leads Never Turn Into Sales
A closer look at where opportunities are lost between form submissions, calls, and follow-up—and what can be improved.








Many agencies treat marketing as a collection of separate services. Mktghub takes a more connected approach by helping dealerships get found in search, turn interest into action, and stay in front of customers after the initial conversion.
That means stronger support across SEO, SEM, email, direct mail, and related marketing efforts, all working toward a clearer path from visibility to response.
Stay in front of in-market shoppers and current customers with more targeted messaging and better-timed follow-up.
Support offers, retention, and local reach with campaigns that reinforce digital efforts instead of working in isolation.
Support visibility and campaign messaging across channels without making social the center of the strategy.
Keep promotional materials, digital assets, and campaign visuals aligned with the brand and the offer.
Reach in-market auto shoppers through streaming and connected TV campaigns built to support dealership visibility and brand recall.
“Working with Stacey and the Mktghub team has been a great experience.
They’re incredibly responsive, always coming to the table with new ideas, and
their creative execution is top-notch. If you’re looking for a marketing partner
who is as invested in your success as you are, look no further!!”
Gia Katzenmeyer
Chief Marketing/Digital Officer, Premier Automotive
“Stacey doesn’t operate like a vendor — she operates like a partner.
Seven years across every channel, and she still takes genuine ownership in our results.
If you want someone who actually cares about your outcomes and not just your retainer,
I’d recommend Mktghub without hesitation.”
Robert Watkins
Chief Marketing Officer, Automotive · 7+ year client
Dealership marketing operates differently from most local businesses. Search visibility carries more weight, lead quality directly impacts sales, and follow-up plays a major role in closing opportunities.
Mktghub is built around these realities. The focus is on improving how dealerships show up in search, strengthening the path from interest to action, and keeping communication active after the initial conversion.
Mktghub is led by Stacey Knerler, who has spent over a decade in automotive marketing helping dealership teams strengthen digital performance, improve lead flow, and support customer follow-up.
By combining hands-on support with broader digital execution, Mktghub offers dealerships a partner that stays responsive, focused, and aligned with real business goals.
The approach is practical: strengthen visibility, improve the path from search to action, and help dealerships stay connected with customers beyond the first sale.

A closer look at where opportunities are lost between form submissions, calls, and follow-up—and what can be improved.

Why showing up at the right moment matters more than broad reach, and how dealerships can improve where it counts.